CompareUpdated November 2026
LaunchMyStore vs WooCommerce One plan instead of a plugin stack.
WooCommerce costs nothing to install, but a working store needs hosting ($25–$350 a month by WooCommerce's own estimate), paid extensions such as Subscriptions at $279 a year, and your time on updates and security. LaunchMyStore is fully hosted from $24 a month billed yearly, with the Nova AI agent and 0% platform transaction fees included.
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Included by default
What does LaunchMyStore include by default?
- 0% platform transaction feesOn every plan and every gateway. You pay only your payment provider's own rate.
- 104 storefront languagesIncluded by default on every plan.
- Nova AI agentSets up and runs your store from chat on every plan, with an MCP server for Claude, ChatGPT and Cursor.
- Product reviews, freeFree with Foundry Reviews, LaunchMyStore's own reviews app.
- Premium themesIncluded on every plan, with the visual theme editor.
- 34+ payment gatewaysStripe, PayPal, Square, Tap Payments, PayTabs and more, on every plan.
- POS included free on Platinum2 seats included. On Starter and Gold, POS is an add-on at $49 per store per month.
$24/mo
LaunchMyStore Starter, billed yearly
Hosting included. WooCommerce hosting: $25–$350/mo by Woo's own estimate
$279/yr
WooCommerce Subscriptions extension
Subscriptions come with LaunchMyStore Gold, no extension
104
Storefront languages on every LaunchMyStore plan
WooCommerce core runs one language; more needs a plugin
0
Plugin updates for you to test
Woo advises backing up and testing every update on a staging site
The short answer
LaunchMyStore or WooCommerce: which fits your store?
WooCommerce suits people who want full control and have the time or a developer to run it. LaunchMyStore suits merchants who would rather spend that time selling.
Choose LaunchMyStore if
- You want one bill that covers hosting, security and platform updates.
- You'd rather not buy and renew extensions for subscriptions, bundles and translations.
- You want an AI agent in your admin, plus an MCP server for Claude, ChatGPT and Cursor, on every plan.
- You sell in more than one language and don't want a translation plugin.
- You want 24/7 support from the company that runs your store.
- You want a point of sale in the same admin, included free on Platinum (2 seats).
Choose WooCommerce if
- You already run a WordPress site and want the shop inside it.
- You have a developer and want full access to the code and server.
- Your catalog is larger than 5,000 products. WooCommerce has no product limit.
- You want to pick your own host and keep everything on your own server.
- You rely on a specific plugin from the WordPress ecosystem.
Side by side
LaunchMyStore vs WooCommerce, feature by feature
WooCommerce facts checked in November 2026 on woocommerce.com, wordpress.org and WooCommerce's marketplace. Numbered notes link to each source.
| LaunchMyStore | WooCommerce | |
|---|---|---|
| Cost | ||
| Software | LaunchMyStoreHosted plans: Starter $24/mo billed yearly ($30 monthly), Gold $70/mo, Platinum $132/mo | WooCommerceFree, open-source plugin for WordPress1 |
| Hosting | LaunchMyStoreIncluded in every plan | WooCommerceYou buy it: $25–$350/mo for most stores, by WooCommerce's estimate2 |
| Platform transaction fees | LaunchMyStore0% on every plan | WooCommerce0%2 |
| Card processing | LaunchMyStoreYour gateway's own rate. 34+ gateways, including Stripe, PayPal, Square and Authorize.Net | WooCommerceWooPayments: 2.9% + $0.30 per US online card. Stripe and PayPal plugins are free3 |
| Running the store | ||
| Updates, backups and security | LaunchMyStoreHandled by LaunchMyStore | WooCommerceYour job. Woo advises a backup and a staging test before each update4 |
| Support | LaunchMyStore24/7 on every plan | WooCommerceYour host, plus Woo support for paid Woo products |
| Selling | ||
| Subscriptions | LaunchMyStoreIncluded on Gold and Platinum, billed through Stripe | WooCommercePaid extension: $279/yr5 |
| Product bundles | LaunchMyStoreEvery plan | WooCommercePaid extension: $79/yr6 |
| Multiple languages | LaunchMyStore104 languages, included by default on every plan | WooCommerceOne language in core; more needs a plugin such as MultilingualPress ($149/yr)7 |
| Multiple currencies | LaunchMyStoreIncluded on Gold and Platinum | WooCommerceBuilt into WooPayments (+1% conversion fee)3 |
| Digital downloads | LaunchMyStoreIncluded on Gold and Platinum | WooCommerceIn the free core plugin8 |
| Point of sale | LaunchMyStoreIncluded free on Platinum (2 seats); on Starter and Gold, an add-on at $49 per store per month | WooCommerceFree in the Woo mobile app with WooPayments or Stripe; card reader $5/mo9 |
| AI | ||
| AI agent in the admin | LaunchMyStoreNova AI agent on every plan | WooCommerceWooCommerce AI extension: private beta, US stores only10 |
| Connect Claude, ChatGPT or Cursor (MCP) | LaunchMyStoreMCP server on every plan | WooCommerceDeveloper preview; needs a separate MCP Adapter plugin11 |
| AI product descriptions and SEO | LaunchMyStoreAI content suite on every plan | WooCommerceThrough third-party plugins |
| Limits | ||
| Products | LaunchMyStore100 (Starter), 1,000 (Gold), 5,000 (Platinum) | WooCommerceUnlimited2 |
Included (plan noted where it starts higher) Via an app or add-on, or with a fee or limit Not available
Sources
WooCommerce facts checked November 2026 on the pages listed. Plans and prices change, so confirm on WooCommerce's own site before you decide. LaunchMyStore facts are from our pricing page.
- 1.WooCommerce plugin page (WordPress.org)
- 2.WooCommerce pricing
- 3.WooPayments fees
- 4.How to update WooCommerce
- 5.WooCommerce Subscriptions (WooCommerce Marketplace)
- 6.Product Bundles (WooCommerce Marketplace)
- 7.Translating WooCommerce
- 8.Digital and downloadable products
- 9.Woo POS
- 10.WooCommerce AI (beta)
- 11.WooCommerce MCP (developer docs)
What you pay
What it takes to match LaunchMyStore Gold on WooCommerce
The plugin is free. These are the pieces a store selling subscriptions and bundles in two languages adds to it, priced from WooCommerce's own marketplace and hosting estimate.
| Per year | LaunchMyStore | WooCommerce |
|---|---|---|
| Platform or software | LaunchMyStore$840 (Gold, billed yearly) | WooCommerce$0 (free plugin)1 |
| Hosting | LaunchMyStoreIncluded | WooCommerce$300 (low end: $25/mo)2 |
| Subscriptions | LaunchMyStoreIncluded | WooCommerce$279 (extension)5 |
| Product bundles | LaunchMyStoreIncluded | WooCommerce$79 (extension)6 |
| Second language | LaunchMyStoreIncluded (104 languages) | WooCommerce$149 (MultilingualPress)7 |
| Updates, backups, security | LaunchMyStoreIncluded | WooCommerceYour time, or a developer's |
| Total | LaunchMyStore$840 | WooCommerce$807 + upkeep |
Card processing fees apply on both and aren't included. WooCommerce hosting is the low end of WooCommerce's own $25–$350/mo estimate; managed hosting for a busy store costs more. LaunchMyStore Gold is $70/mo billed yearly at list price. The public code FLAT20 takes 20% off any plan.
Why merchants switch
What changes when you leave the plugin stack
What you stop managing, and what comes with the plan instead.
One bill instead of five
Hosting, subscriptions, bundles and translations come with the plan, so there's no stack of yearly renewals to track.
Updates you don't have to test
WooCommerce recommends a backup and a staging test before every update. On LaunchMyStore, platform updates are our job.
An AI agent that does the work
Nova lives in the admin on every plan. Ask it to add products, write descriptions or set up a discount. Claude, ChatGPT and Cursor can connect through the built-in MCP server.
104 storefront languages
Every plan can sell in 104 languages, without a translation plugin to buy or configure.
Bring your catalog with you
The WooCommerce importer (included on Gold and Platinum) reads your WooCommerce product export, so you don't re-enter products by hand.
Still 0% platform fees
Like WooCommerce, LaunchMyStore takes no cut of your sales. Use Stripe, PayPal, Square, Authorize.Net or any of 34+ gateways.
Moving from WooCommerce
Moving from WooCommerce, step by step
The WooCommerce importer comes with Gold and Platinum. If you'd like a hand, book a free call and we'll plan the move with you.
Step 1
Start your free trial
Create your store for $0 and take 7 days to set it up.
Step 2
Export from WooCommerce
In WordPress, go to Products → Export and download your product CSV.
Step 3
Import into LaunchMyStore
Open the product importer, choose WooCommerce and upload the file.
Step 4
Connect your payments
Connect the gateway you already use. LaunchMyStore takes 0% on every one of them.
Step 5
Choose a theme
Pick a theme and edit it visually. Gold adds a code editor for full control.
Step 6
Point your domain
Connect your domain, place a test order and go live.
Frequently asked questions
Pricing, fees, moving your catalog and where WooCommerce is the better fit.
Still deciding? Email usKeep comparing
How LaunchMyStore compares with other platforms
LaunchMyStore vs Shopify
A lower entry price, premium themes included, free reviews from our own app and no extra fee for your own gateway.
LaunchMyStore vs Wix
A store-first platform you can re-theme any time, with no fee on subscriptions.
LaunchMyStore vs BigCommerce
BigCommerce moves you up a plan as sales grow. LaunchMyStore plans don't cap your sales.
LaunchMyStore vs Squarespace
0% platform fees on every plan, 34+ gateways and 104 languages built in.
LaunchMyStore vs Ecwid
104 languages by default, free reviews and a staff seat on the entry plan; Ecwid adds them on Business.
LaunchMyStore vs Square Online
Choose any of 34+ gateways instead of Square only, and sell in 104 languages.
LaunchMyStore vs Etsy
Your own store with 0% platform fees next to Etsy's 6.5% per order, with the math worked through.
LaunchMyStore vs Salla
Salla is cheaper for Saudi stores selling at home. LaunchMyStore suits selling abroad.
LaunchMyStore vs Zid
Zid Pay fees worked through in SAR, and 104 languages against Zid's two.
All platforms side by side
Shopify, WooCommerce, Wix, BigCommerce and Squarespace in one table.
Your store, minus the server work
Start your 7-day free trial for $0.
0% platform transaction fees on every plan.